Detailing Success w/ Lincoln Brown: Pt 1 | Repair Shop Reckoning | Episode 8

In this candid episode, Kevin Brown sits down with Lincoln Brown, owner of LCB Detailing in Howell, Michigan, to explore his journey from cleaning cars at his father’s request to running a mobile detailing business. Lincoln shares how TikTok-inspired hustle and some local marketing grit launched his detailing career, despite early challenges like lacking a driver’s license and handling equipment failures.
The conversation dives into the trials of managing customer expectations and the pivotal role of structured processes in streamlining operations. From upgrading to more efficient equipment to adopting Urable for payments, Lincoln reveals how he fine-tuned his business for success.
Financial insights take center stage as Lincoln emphasizes accurate pricing, proper insurance, and solid bookkeeping practices. Personal anecdotes, like trailer damage after a lucrative job and humorous family moments, highlight his resilience. This episode is packed with actionable advice for shop owners looking to overcome challenges and scale their businesses effectively.

00:00 Introduction to Repair Shop Reckoning
00:44 The Journey Begins: From Cleaning Cars to Business Owner
02:05 The Power of Social Media and Community Engagement
04:51 Challenges of Starting Out: Equipment and Learning Curve
07:34 Going Mobile: The Transition and Setup
10:08 Investing in Quality: Tools of the Trade
13:00 Finding Efficiency: Developing a Process
17:10 Understanding Costs and Pricing Strategies
22:03 The Importance of Insurance and Legal Compliance
27:20 Lessons Learned: The Value of Hard Work and Investment
29:32 The Importance of Vehicle Maintenance
30:46 Learning Through Mistakes
33:00 The Role of Accountability in Business
34:14 Streamlining Processes for Efficiency
36:42 Adapting to Technology in Business
39:33 Navigating the Evolution of Communication Technology
42:00 Financial Management and Record Keeping
45:01 Preparing for Slow Times in Business
46:16 Understanding Profit Margins